Creating effective foundations

Unfortunately, some businesses commence with a great flurry of activity and quickly build up to turnover above $30million and about 70 employees, then things seem to go wrong. Why?

Running a business is not a sprint – it’s a marathon. A marathon requires a high level of fitness, preparation and endurance. Businesses have similar requirements.

The immediate problem is to have an awareness of the “life-cycle of companies” and to appropriately plan the 4 key strategies:

1. People

2. Strategy

3. Execution

4. Cash

Companies must be able to attract and retain talent – this is the “PEOPLE” issue.

“STRATEGIES” are very important – they need to be thought out in a team environment and documented.

But “PEOPLE” and “STRATEGIES” are useless on their own, if there is not a clear plan of “EXECUTION” that relates to every aspect of the business, with all responsibility not coming back to the CEO.

“Execution” requires delegation of responsibility.

As companies grow, they require more and more “CASH”. There have been instances where companies that are trading profitably have ended up in great difficulties, because they run out of cash!

The journey of implementing the vision for your company requires a commitment to “CREATING EFFECTIVE FOUNDATIONS”. This journey can be very exciting, but it is very rare that success will be achieved as a “one person effort”.

Successful entrepreneurs create leadership teams and empower those people to lead the team members to implement the “STRATEGIES”.

The CEO ensures that there is adequate advice available by appointing Advisors and Directors to advise him/her on the “growth journey”.

Are you interested in having a discussion about setting the parameters for your company to successfully grow?

Contact Peter Towers, Managing Director of Towers Business Development, on 1800 232 088 or .